TRANSITION IN THE CATERPILLAR DISTRIBUTION IN WEST AFRICA
Delmas Investissements et Participations (DIP) and the Delmas family signed a transfer agreement
for their Caterpillar dealership activity, including JA Delmas and its Network of African representative
companies in charge of sales and after-sales in 11 west African countries to a consortium conducted
by Ivorian entrepreneur Jean-Luc Konan.
Jean-Luc Konan created the COFINA Group in 2013, a meso-finance institution recognized leader
in Western and Central Africa in financing small and middle-sized companies. COFINA Group,
present in 9 countries (Senegal, Cote d’Ivoire, Burkina Faso, Mali, Guinea, Togo, Gabon and Congo
with a representative office in France) employs close to 1,500 people. At the end of the operation,
Jean-Luc Konan will be named the new regional dealer by Caterpillar.
He will bring to this historical machine and equipment solution supplier in construction, mining and
power services fields, new jointly developed financing solutions that will enable local SMCs (small
and middle-sized companies) to strengthen their participation in the development of West African
infrastructures, while maintaining their knowledge of the economic structure and specific needs of
companies within this area.
This transaction is a result of market evolution and a strategic process leading to implementing a
transformation plan towards governance anchored on the African Continent.
“After 90 years representing the Cat brand, we are proud of our accomplishments which enabled us
to be a leading equipment goods distributor in West Africa. It is therefore with great confidence that
we hand over to M. Konan, wishing him the best success for the years to come. The Delmas family’s
entrepreneurial activities will carry on in the fields of energy (with Africa Power Services), equipment
handling (Manutention Services) and handling, lifting and transport equipment rental (ATR)” says
Hervé Delmas, Chairman of the Board for DIP.
“With these acquisitions of reference we are taking over the flag of the Caterpillar representation to
build a group employing over 2,000 people with an expected turnover of 700 million euros which
will contribute actively to the economic development of West Africa. Together with the current
management team joining the new organization, we will pursue the dealership transformation into
an end-to-end service company closer to our Customers,” says Jean-Luc Konan.
This operation will be finalized in the next few weeks.
The seller was advised by Rothschild&Co merchant bank and EY and Lexco law firm.
The buyer was advised by Eponyme Partners merchant bank and Baubigeat, Asafo & Co and Allen & Overy law firm.
The co-arranging banks are MCB Financial Advisers and Société Générale Côte d’Ivoire.